In a 1st, AI Bug Hits Ads
The mission is to revolutionise the marketing landscape by unlocking the immense potential of AI, globally, states Pranav Agarwal, Co-founder of Sociowash
MUMBAI, June 30 (The CONNECT) – Integrated advertising agency Sociowash, announced the launch of SW AI Studios, a groundbreaking vertical that provides AI-led advertising solutions for brands.
The mission is to revolutionise the marketing landscape by unlocking the immense potential of AI, globally, states Pranav Agarwal, Co-founder of Sociowash.
The new solutions will empower brands by utilising advanced AI tools and services that optimise marketing activities with unbelievable TAT, cost-efficient benefits, and data-driven strategies, Agarwal said.
With the motto, Crafted by AI, perfected by humans, SW AI Studios leverages cutting-edge AI technologies to deliver a range of transformative services that enhance marketing campaigns, the agency said.
The new vertical helps brands to create engaging content for social media, research papers, and more; enhance website development with thought-provoking and user-friendly website and landing pages; improvise branding with next generation data-analysis, market research, and strategies for a personalised customer experience; transform image creation with hyper-realistic visuals and future-led creatives and redefine video creation for explainer to brand videos, all powered by AI.
Going beyond just standard solutions, new vertical provides the perfect balance of using the intelligence of AI with the human touch of smart creative professionals, offering unparalleled time and cost benefits for brands.
SW AI Studios offers an invaluable time benefit, made possible through the power of AI-driven automation. Tasks that previously required significant human effort and time are now executed swiftly and seamlessly, allowing marketing professionals to allocate more time to strategy, innovation, and client engagement. The result - Enhanced productivity and exceptional campaign outcomes that leave a lasting impact.
In addition to time benefits, SW AI Studios introduced considefrable cost benefits for brands as they can optimise their operations, reduce manual labour costs, and achieve improved levels of efficiency.
"SW AI Studios represents a paradigm shift in the advertising industry," emphasised Raghav Bagai, Co-founder of Sociowash. "Our AI-led advertising solutions agency offers a transformative approach that empowers brands with unparalleled capabilities, enabling them to focus on strategic initiatives and exceed their expectations."
Founded in 2015, Sociowash is an integrated advertising agency with a mission to add value to brands. Under the umbrella of SW Network, the organisation has various verticals; Sociowash, Youthbeat, SW Studios and now SW AI Studios, offering a plethora of services including social media marketing, performance marketing, collateral design, website design and development, youth marketing, video production, influencer marketing, and much more.
